PART OF THE CREATIVE COUNSEL GROUP
Visit TCC group
BORN FROM THE INSIGHT REDEFINI GROUP
( A PUBLICIS GROUPE COMPANY)
Visit Insight Redefini
PART OF THE CREATIVE COUNSEL GROUP
Visit TCC group
BORN FROM THE INSIGHT REDEFINI GROUP
( A PUBLICIS GROUPE COMPANY)
Visit Insight Redefini

AN IDEA IS ONLY AN IDEA, UNTIL WE MAKE IT HAPPEN!

We are an experience design company that specializes in unlocking people’s potential to explore, through activities that break down barriers to achieving aspirations. This is how we see any brand being successful.

In order to make those ideas have meaning, we work with the belief that brands must create experiences that is centered on motivations and desire.

This is why, to us, true success is when we are able to connect people to their deepest aspirations powered by brands.

WHAT WE DO.

Loyalty Navigation Design
  • Experiential Marketing
  • Pop up shows
  • Product Sampling
  • Customer Engagement
  • Brand Experience events
  • Road Shows
Mobile, Retail and Emerging experiences
  • In-store Product demonstrations
  • Training and retail engagement platforms
  • Point of sales & modern trade merchandising
  • Real time reporting
Experience Implementation Design
  • Event managers and brand ambassador engagement
  • Logistics Management
  • Shows & Concerts
  • Content development and implementation
  • Strategic Experience design

OUR PROCESSES

MAGNET MARKETING FRAMEWORK

Creating meaning from a human need and
aspiration point of view.

This framework allows us deploy 2 steps.

Step 1

We review the consumers aspiration journey, situate the brand within that journey and find the brand’s role in helping the consumer meet his/her aspirations

Step 2

Then we create immersive experiences through the stimulation of the 6 senses

ACTIVATING THE 6 SENSES

See

We employ visual stimulation where necessary, actively seeking to entice the consumer with brand elements and aesthetics that leaves a lasting memory to drive the “wow” effect.

Hear

We understand the power of sound to set the mood or give lasting impressions, so we constantly seek methods of delivering unique experiences through sound.

Feel

To feel something is to bring meaning to the phrase ‘physical interaction’. At TCC, we are deliberate about ascribing a texture to brand experiences when ever we get the chance.

Taste

If your brand were a meal, what will it taste like? What connections can we build knowing that people love when we activate their taste buds? At TCC, we follow a series of quests to answer this question and take our clients through the discovery.

Smell

Because we know that the sense of smell is probably the most powerfully linked to memory, we seize every opportunity we get to drop an element that is sure to tickle our consumers’ nasal fancy.

6th Sense/ Brand Sense/ Spirit Sense

People may forget what you say or what they heard or even saw, but they will never forget how they felt. This for us is TCC’s reason for being. We seek to embrace that final touch that will simply endear consumers.

EVENT AMPLIFICATION

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A PEOPLE DRIVEN BY COLLABORATION

A PEOPLE DRIVEN BY COLLABORATION

PARTNERS

Our partners are very strategically chosen to help us offer value integrated into the core of the brand and the heart of people’s aspirations

PEOPLE

We select people who are passionate about making other people engage in optimal experiences. That is why to us, attention to detail, having a world view as well as portraying humanness it key

TOOLS

Our tools help us monitor ROI in a more tangible way, giving credence to our offering.

PLATFORMS

We love colour art and culture. That’s why all our company owned platforms depict our point of view. Watch out for our next experience.

MEET OUR EXPERIENCE CREATORS

MEET OUR EXPERIENCE CREATORS

Ifeanyi Konwea (IKon) Head of Account Management AKA Our People’s man
Sandra Ajayi (Sandy) Experience Coordinator/Operations lead AKA Attention Guru
Emeka Ajuzie (Mekzy) Graphics Lead AKA Creative Genius
Lekan Babalola (Fraggle 460) Head of Business AKA Our money man
Maryam Mohammed
Account Management
Taiwo Osijo (T-rock) Experience Curator AKA Our party man

We are very enthused about our people because they posses the skills and passion required to deliver excellence for our clients in every way.

Our values stems from our attractiveness to creativity, passion, innovation, fluidity, openness and desire to outshine the norm. Normal is boring to us. It’s these desires that inspires, motivates and challenges us to deliver amazing experiences, and activations for some of the world’s most renowned brands.

We are very enthused about our people because they posses the skills and passion required to deliver excellence for our clients in every way.

Our values stems from our attractiveness to creativity, passion, innovation, fluidity, openness and desire to outshine the norm. Normal is boring to us. It’s these desires that inspires, motivates and challenges us to deliver amazing experiences, and activations for some of the world’s most renowned brands.

MAKE CONTACT

Tel: 014483199 || +234 809 063 4454
Email: info@tccnigeria.com
Address: 17/19 Oduduwa Street, GRA Ikeja Lagos.
At The Creative Counsel, every idea is guided across our specialized expertise, all driven to make it happen! We crack it, we strategically drive it across social media, connect it to the mass market, find the right partners to support it, launch it internally and externally, activate it and manage it end-to-end with our field marketing specialists and everything in between.
Because an idea is only an idea until WE make it happen!

MAKE CONTACT

Tel: 014483199 || +234 809 063 4454
Email: info@tccnigeria.com
Address: 17/19 Oduduwa Street, GRA Ikeja Lagos.
At The Creative Counsel, every idea is guided across our specialized expertise, all driven to make it happen! We crack it, we strategically drive it across social media, connect it to the mass market, find the right partners to support it, launch it internally and externally, activate it and manage it end-to-end with our field marketing specialists and everything in between.
Because an idea is only an idea until WE make it happen!

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JOIN THE EXPERIENCE