The Brief

To launch Castrol oil officially in Nigeria.

Project

Castrol Mega Launch

Client

Castrol oil

The Execution

We wanted to do something unconventional, so we used our thinking process to develop the ultimate experience.

The entire event was told in form of a story, displaying  the brands efficiency through the years by showcasing a fleet of vintage cars and giving the attendees the opportunity to experience its performance when oiled with Castrol.